Hot Summer trading for Premier Outlets Centre
Budapest’s Premier Outlet Centre is enjoying a long hot Summer as a result of a new creative strategy developed by Toolbox Marketing. The FOC located on the outskirts of the city has seen increases in footfall of up to 15% year on year for the four weeks of June, along with a 14% increase in website visits. Toolbox Marketing have been working with the centre since January 2011 providing both strategic advice and marketing services including design and creative, with a brief to improve awareness and increase market share for the scheme. Great results for the first major campaign.
